Website Analytics

How do you know if all that digital marketing money you’re throwing around is actually working?

You, of course, already know the answer. Measure through website analytics!

It is vital to measure how effective your website is and where it is ranking on search engines and what traffic it is getting.

This data gives you an idea of where and when you have to course-correct to get optimum, relevant traffic to your website. At MetricFox, we have a suite of website analytics tools to help you analyse and make sense of the following data points:

• Visits (New and Returning) - How many visitors come to your website and how many visit again.
• Page Views - the amount of times a page is viewed on your website.
• Bounce Rates - This is the rate at which users visit your site but only look at one page before leaving. You want this as low as possible.
• Click-through Rates - This is the rate at which users saw a link to your page, whether in a blog, article or on a social media site and chose to visit your website.