A Twitter hashtag allows you to integrate conversations from different users into a single platform that can be found by searching hashtag in Twitter search. The hashtag is a keyword or a phrase that is spelled out without spaces with a # sign before it. Words that are hashtagged often by numerous users on Twitter are known […]
Move over from 90’s, Evolve Your Email Marketing For 2012
Being a professional marketer, we talk about experimenting and flowing with the tide, so I wonder why we still apply orthodox thinking and style in email marketing. I assume that we really believe in what seemed to work in 1998 and are certain that it will work even now! If your email campaigns are slowly losing their […]
3 Simple Tips to Optimize Web Page Titles
Page titles are often the first element a crawler considers to value your web page content. It is the foremost thing that is shown when a search is conducted. It’s important that the title tag of your web page is keyword-rich and contains description of what’s there in the web page. Here are 3 tips you […]
6 Ways to Become a Pro at Business Blogging
The content for business blogs should be representative of the brand image and the product. The following are certain simple guidelines while writing for business blogs: 1. Blog posts need to be conversational and informal – it has to make the reader feel that he is being heard at, and not simply talked to. A […]
Ever wondered how your competitors keep their sales pipelines filled with business contacts?
B2B leads or business-to-business data is what most companies use to get continuous supply of quality leads, to fuel their sales targets. There are many companies offering business data in the form of prepackaged or customized lists; but, not all are trustworthy. Following tips can help you succeed in buying lists from authentic vendors: Don’t Fall […]
Digital Marketing Mysteries Unraveled At Strategic Marketing Summit
Strategic Outsourcing Services is one of the first marketing process outsourcing organizations in India. We believe in the power of knowledge, and that it increases by mixing with right kind of people at the right platform. We associated with Strategic Marketing Summit as a Gold Sponsor for the second time, with the same thought in mind. The […]
3 Ways an Email Message Can Turn a Disaster
Inappropriate content: Emails containing irrelevant content or content that does not interest the recipient or that just brags about products and services are sure to loose subscriptions sooner. By addressing the challenges being faced by the recipients and suggesting some solutions, market updates, latest trends; one can keep their interest long enough to take them under control […]
Jack Canfield Inspires over 100 Champions to be Successful
Over 100 Champions from Strategic Outsourcing Services attended Jack Canfield’s motivational training program on 14th April, 2012. The event was meant to boost the morale of the Champions and sharpen their leadership skills. The program proved crucial for the young leaders to plan and organize their personal, professional and financial goals. Jack Canfield is known for his […]
Business marketing is on a rise. But, what’s driving the growth?
Marketing to a business organization or firm is known as B2B marketing. B2B sales are complex by their very nature as it involves multiple decision makers. Selling to b2b customers is also difficult as the marketing mix is affected by the demand diversity and differing nature of the sales where you are selling to few […]