Content is your Online Voice!
Say it right, you’ll get it right. Utter a sloppy word and you’ll pay for it…
You never want that to happen to your business?
Check out these 7 tips that will help in creating reader-driven and engaging content…
[slideshare id=27489518&doc=7tipsforcreatingreader-drivencontent-131023072937-phpapp02]
Observe Your Industry:
Know your industry updates, trends and everything that is happening in and around. Create industry-centric content; even if you are writing about a topic which the entire industry has spoken about, unique spin will do the magic.
Diversify:
Encourage customers, partners and clients to blog, give testimonials, industry insights, etc. This gives a new edge to the content on your website and blogs.
Do need forget to moderate and make only relevant content go live.
Be Pithy:
Readers do not have all day to read just your posts. Write short posts more times in a week to make it more engaging. Follow the KISS (Keep It Short & Sweet) principle and you’ll do good.
Look Up For Emails:
Make it a practice to look into your emails. There are writers out there trying to impress their readers, which may include you. You can get inspiration from their writings which usually do not see a lot of light.
Share Results:
Your results will showcase your efforts. It will be pretty evident that you have put in a lot of effort.
Blogging Schedule:
First thing in the morning or during lunch time or 20-30 minutes prior to leaving are perfect times to create content quickly. Include a lot of reminders in the form of post-its or Outlook reminders, etc.
Reward Participation:
Reward the writers for their efforts whenever they do a new thing. It can range from rewarding them in words to giving monetary compensation, free lunch, movie passes, etc.
Looking for HELP with Content Writing? Strategic Outsourcing Services can help!
