We have bid farewell to 2014 but as a marketing norm, we yearn to take a re-look into what formed the year for us. Starting from social media marketing to the revamped SEO criteria by Google, many of our articles became favorites for our readers. Let us take a sneak peek into the 5 most read blog posts of 2014.
5 Trends that will change the fate of Social Media Marketing in 2014
Strategic Marketing Services did an intensive research to discover the top 5 factors that would impact the fate of social media marketing in 2014. This research combined with a look-back into the previous year of social is influencing marketing was the most read post on our blogs and here it is for those of you who missed.
IPL – All about Money, Cricket and Branding
If you are in India, you stand very little chance to not know about IPL, the most happening thing in India right now. It is highly debatable to understand whether it is entertainment, gambling or a mere sport. However, we would like to say IPL is all about Money, Cricket and Branding.
Write more; Google loves it. Long form content and its benefits
With digital mediums getting stronger by the day, everything we do as marketers is keenly focused towards utilizing it better. Google, the no.1 search engine in the world, the be all and end all of the internet; updates their search criteria and algorithms periodically. One key aspect of these updates through the years is that content is taking center stage, more importantly long form content.
Neuro-marketing: The Next Big Thing in Marketing!
Most businesses keep track of what people are buying. But do you think the same companies would have a clue about ‘why’ the consumer bought what he bought? Well, the answer is a definite NO unless they follow ‘Neuro-marketing.’ But, before we answer ‘How’, we need to answer ‘What’.
CMO Talk-Tanvi Bhatt on personal branding and creating ‘Brandsomeness’
Brands help a product get entrenched in the psyche of the society. In the digital age, branding has progressed from companies to individuals too. It is called personal branding and in this blog post, we showcase Tanvi Bhatt, the personal branding evangelist in India.
With over a decade of experience in 360 degree marketing consulting and implementation, we have serviced over 1500 SMBs, large-scale businesses, and more than 30 percent of the Fortune 500 companies worldwide to transform their brand presence and boost ROI. We’d love to talk to you to see how we can assist you to create your next success, contact us today!
