On-demand CRM has definite edge over hosted CRM, particularly for small and mid-sized businesses. While the market is replete with choices of every functionality and budget, you’ll have to primarily decide which CRM is good for your organization.
This article speaks of definite benefits of on-demand CRM that can help you to evaluate your purchase decision:
Enhanced Mobility
Web connectivity is one of main benefit of on-demand CRM. All the data in the form of customer profiles, details and market analytics are available over the web. This remote management feature of on-demand CRM enables you to access your data with an online access. System manager can remotely manage and monitor the system and enable enhanced mobility.
Live data support
The data in on-demand CRM is updated in real time. In campaign management, monitoring is enabled as and when it happens. Sales team can track the progress of every campaign and take necessary measures to give out more details to the leads at various stages. Live tracking of campaign analytics enable users to take appropriate lead nurturing exercises.
On-demand CRM integrates data from all area of the organization and enables users to view a holistic view of the data. The system allows tracking, analysis of all data components and enables users to unearth wealth of information hitherto unknown.
Security
Security certificates and data encryption provided by E-CRMs meets with the demands of global organizations. The corporate information in the CRMs are kept private and maintained with due diligence.
Scalable function
System is built in a way that it can be integrated with other modules or take up with the growing demands of business. On-demand CRM can be integrated with your back–end systems, desktop, communication, website and with business intelligence.
Lower hardware and support requirement
On-demand CRM can free your dependence on a large pool of IT teams. You can decrease the hardware requirement, network infrastructure. Server support can be significantly reduced as you’ll be running on your CRM vendor’s external support. On-demand CRM vendors will maintain your system and ensure that your system runs at optimum levels.
Hosting
On-demand CRM offers quick time to benefit and reduced cost of ownership by providing enterprise-class architecture. You can free your resources and leverage on your client’s to provide web-based modules to allow full control of your CRM solutions.
Reduce expenses on costly upgrade
Compared with on-premise CRM, on-demand CRM software can be updated with lower overhead costs. Additional upgrades can be added to the existing module by paying a monthly service fee.
Affordable pricing
Most of the on-demand vendors provide flexible pricing. Further they allow you to choose and pay as per the functionality and services required. This flexible features enable small and mid-sized businesses to choose the required services and can effectively use on the required features.
Reduces training cost with live support
As part of the service agreement, your vendor will provide free online training to your team. Such facilities can offer significant savings for your organization and enable better learning experience to all the resources.
Many small and mid-sized businesses are leveraging the potency of on-demand CRM solutions to reach and build better customer interaction platforms. The growing reliability of the Internet, better support, increased functionality and affordable pricing are fueling more users.